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Limelight Sports

    Unlocking the
    Marketing Potential of
    Mass Participation Sport

    We passionately believe in their power. They are designed for all: to discover, experience and share...

    We do this with, and for, brands. Tailoring to their audiences, needs, plans, targets and ambitions. Small to huge, local to global, strategy to delivery.

    Us

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    Leyanne Jenkins

    Leyanne Jenkins
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    Leyanne Jenkins

    Account Director - Cycling (UK)

    Limelight History

    I joined Limelight in 2013 to grow our global cycling strategy, and develop new event concepts. My background is mass participation charity events and elite sports. For a number of years I worked for British Cycling delivering major events before moving to the Games to deliver the Olympic BMX.

    Sports Interests

    I love cycling and it’s fair to say that I’m happiest when I’m out my bike! From taking on new challenges, weekend training rides, to pootles about town, and soon to be back MTB'ing. To complement the riding this I’ve taken up pilates, and in the winter you'll find me out in the mountains skiing.

    Sarah Usher

    Sarah Usher
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    Sarah Usher

    Regional Director (Dubai)

    Limelight History

    Since joining LS in 2005 I have worked with most of our clients and projects; ranging from Nike, Sky, Sport Relief, British Gas to TfL and LOCOG. I now work out in Dubai developing our offering in the region. I believe in and am passionate about having the participant at the heart of our work and enabling anyone to achieve in sport.

    Sports Interests

    You will never find me far from a pair of trainers, love a trainer! I have completed 5 marathons, now I am in Dubai I no longer cycle to work but most mornings you will find me at a circuit class, in the gym, cycling at Al Qudra or taking part in one of Dubai’s many sports events!

    Sandra Senior

    Sandra Senior
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    Sandra Senior

    Head of Finance (UK)

    Limelight History

    I am the head of finance at Limelight Sports. I most enjoy the interaction with my colleagues. I like the variety that each project brings. Occasionally the Experience department will let me out of the office to help out on one of their events. Fun, fun, fun!!!

    Sports Interests

    I like running for fun and in the spring to summer months I run home at least once a week – covering 13+ miles. I love the gym and you can find me in my local gym at least five days a week, working on strength training or maintaining my cardio levels.

    Ania Szewczyk

    Ania Szewczyk
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    Ania Szewczyk

    Senior Marketing and Communications Manager (UK)

    Limelight History

    I joined Limelight Sports in September 2014. I manage the marketing side of things for our clients’ events, as well as our own properties, including the Royal Parks Foundation Half Marathon, Royal Bank of Canada V Series and London Duathlon. I absolutely love the passion and dedication our team here at Limelight shares for the sport industry.

    Sports Interests

    I began refereeing basketball over 10 years ago and still enjoy it. My love for the game also inspired me to start a small Limelight Sports basketball team. Having been born into a family of professional athletes, I have always felt a strong connection to sport and as much as I enjoy running and cycling, you can name pretty much any sport or activity and I am up for trying it!

    Hannah Clark

    Hannah Clark
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    Hannah Clark

    Account Director (UK)

    Limelight History

    I’ve always been really passionate about sport and since joining Limelight in 2007 I’ve been an integral part of developing and delivering a wide range of sports events; most notably the successful delivery of the London 2012 Olympic Road Events.

    Sports Interests

    I’ll have a go at most things, but mostly I enjoy getting out for a run in the countryside, jumping on my bike or doing battle on the squash court. I also love escaping to the mountains for a ski and play in the snow!

    Diccon Loy

    Diccon Loy
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    Diccon Loy

    Commercial Director (UK properties)

    Limelight History

    My Limelight Sports career kicked off with Nike's PannaKO '04 & now involves the growth, development & direction of Limelight's own properties.

    Sports Interests

    Football now replaced by multi-sport (London Duathlon 2005 was my first) & iron-distance soon? Marathon highlight was NYC '08 & now just 90 secs off Good for Age

    Andrew O’Loughlin

    Andrew O’Loughlin
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    Andrew O’Loughlin

    Managing Director (Australia)

    Limelight History

    I was lucky to be part of the UK company team for 5 years during a massive growth phase, and then set up the Australia/NZ company in 2009. Have been the MD since then!

    Sports Interests

    Run, bike (road/MTB/fixie), swim (badly). Golf (even worse…), and anything else where you can hit/pass/shoot!!

    Bastien Hibon

    Bastien Hibon
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    Bastien Hibon

    Marketing Director (UK)

    Limelight History

    Using mass participation to get brands and communities to meet around sport was a fascinating proposition when I joined in August 2013. Since then I have learned to understand the incredible power of mass participation and fallen for the passion and creativity of the Limelight Sports team

    Sports Interests

    Pinning down to one sport or one sport event is impossible! Sport has always been at the heart of my life – Noah, Pirmin Zurbriggen, Clyde Drexler, Federer, Zidane… The sports I practice the most regularly are tennis, skiing, cycling and hiking.

    Tom Newton

    Tom Newton
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    Tom Newton

    Account Coordinator (Australia)

    Limelight History

    After completing an internship at Limelight in 2012 I was offered an Account Coordinator role and have continued ever since, I have worked across Event Experience elements for accounts such as ESPN, J.P. Morgan, Ricoh & Nike Running/Football.

    Sports Interests

    I am a lover of all sports, whether watching the pro’s or participating myself I can’t get enough! Currently playing Cricket for Surrey Hills Cricket Club and enjoy getting out and playing Golf & Tennis as often as I can.

    Tom Kerry

    Tom Kerry
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    Tom Kerry

    Events Director (UK)

    Limelight History

    I joined Limelight in 1999, initially working on mass participation multisport events for young people; I’m now the Events Director with responsibility for a team of 20+ people creating and delivering premium participation sporting experiences

    Sports Interests

    I’m a keen runner and cyclist who loves parkrun and who regularly enters into participation events. I volunteer with Ealing, Southall and Middlesex AC young athletes and passionately believe in the benefits of an active world

    Craig Dews

    Craig Dews
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    Craig Dews

    CEO

    Limelight History

    Joined Limelight in 1998 as Project Manager for Swimathon. Appointed CEO in November 2001 and have looked to develop the team, our client relationships and our company credentials since then. Very privileged to lead such a talented and enthusiastic team of people.

    Sports Interests

    Football and Rugby League. Now running and cycling. Duathlon debut September 2014!

    Kate Lansdowne

    Kate Lansdowne
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    Kate Lansdowne

    Project Coordinator (UK)

    Limelight History

    I joined Limelight Sports fairly recently in December 2013 having worked initially as day staff on the Royal Parks Foundation Half Marathon. My time here so far has been a very busy but incredibly rewarding experience – now I can’t wait to get stuck in and actually work on our events this summer!

    Sports Interests

    I enjoy swimming and am a keen runner – I have done a half marathon but am determined to one day run the whole hog. I also enjoy group activity and attend regular Body Attack classes and Boot Camp (though my attendance in the latter seems to trail off over winter)!

    Jonathan Whittall

    Jonathan Whittall
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    Jonathan Whittall

    Assistant Project Manager (UK)

    Limelight History

    I work for the CRM team as a Project Coordinator and started at Limelight Sports in November 2013. The projects I work on include Swimathon, Royal Parks Foundation Half Marathon & Ultra, London Duathlon and Project V.

    Sports Interests

    I am an avid all round sports fan and sportsman, with a particular interest in Southampton FC. I am particularly looking forward to seeing our young talent shine at the World Cup in Brazil. A personal highlight includes running the London Marathon in 2012.

    Sue Courtney

    Sue Courtney
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    Sue Courtney

    Head of Corporate Services (UK)

    Limelight History

    I first started working for Limelight in 1998 as PR Manager, progressing into Account Management. Having briefly left I realised the grass is actually not greener on the other side and returned to the company in 2007 to take on the role of Head of Project Management. In 2011 I became Head of Corporate Services and have since completed a Post Graduate Diploma in HR and am now an Assoc member of the CIPD. My challenge for 2015/2016 is to complete my final year at the University of Wales (part time) to get my Masters in HR.

    Sports Interests

    I enjoy running and have completed a number of 10ks. If I get the chance I also like to ski, having only learnt 10 years ago I’m making up for lost time!

    Steve Dews

    Steve Dews
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    Steve Dews

    Head of Technology

    Limelight History

    I have been with Limelight Sports for over 10 years and experienced first hand countless campaigns in this time. This experience of the live event and event campaigns coupled with my technical knowledge allows me and my team to specialise in “applied technology”; technology that is designed for participation sport enhancing the experience of the participant and their spectators.

    Sports Interests

    Keen cyclist and triathlete. Soft spot for Birmingham city.

    Jordan Carr

    Jordan Carr
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    Jordan Carr

    Graphic Designer (UK)

    Limelight History

    After graduating from UWE, with a degree in graphic design, I ventured out from my hometown and joined Limelight Sports in 2014. Design work ranging from print and digital advertising, web design, editorial, as well as being involved from the initial concept to the production and execution

    Sports Interests

    Usually on two wheels, either commuting to work or throwing myself down a mountain. A co-founder of the Limelight Sports’ basketball team and a regular skateboarder.

    Limelight Sports Ltd

    29-35 Rathbone Street
    London
    W1T 1NJ
    Tel: +44 (0) 20 72994160
    Fax: +44 (0) 20 72994161

    info@limelightsports.com


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    Limelight Sports Australia

    86 Tope Street
    South Melbourne
    VIC 3205
    Tel: +61 (0) 3 9645 9033

    hello@limelightsports.com


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    Limelight Sports Middle East

    PO Box 392831
    Dubai
    UAE
    Tel: +971 (0) 564 912 107

    dubai@limelightsports.com


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