Jasco Telstra Father's Day Bike Ride
Marketing Potential of
Mass Participation Sport
We passionately believe in their power. They are designed for all: to discover, experience and share...
We do this with, and for, brands. Tailoring to their audiences, needs, plans, targets and ambitions. Small to huge, local to global, strategy to delivery.
Managing Director (Australia)
I was lucky to be part of the UK company team for 5 years during a massive growth phase, and then set up the Australia/NZ company in 2009. Have been the MD since then!
Run, bike (road/MTB/fixie), swim (badly). Golf (even worse…), and anything else where you can hit/pass/shoot!!
Marketing & Communications Manager (UK)
I joined Limelight Sports in 2013, and it’s been an amazing experience since. Great moments, learnings and above all great people. So far I have seen the first SwimBritain series come to life and been part of the incredible Royal Parks Foundation Half Marathon.
Nothing better than a good gym session to finish the day. And nothing better than some fresh powder snow to shake off that winter rain! Other than that, I’ll take on any good excuse to spend the day outdoors when the weather allows it.
Regional Director (Dubai)
Since joining LS in 2005 I have worked with most of our clients and projects; ranging from Nike, Sky, Sport Relief, British Gas to TfL and LOCOG. I now work out in Dubai developing our offering in the region. I believe in and am passionate about having the participant at the heart of our work and enabling anyone to achieve in sport.
You will never find me far from a pair of trainers, love a trainer! I have completed 5 marathons, now I am in Dubai I no longer cycle to work but most mornings you will find me at a circuit class, in the gym, cycling at Al Qudra or taking part in one of Dubai’s many sports events!
Senior Project Manager (UK)
My ‘big move’ to London saw me join Limelight Sports in 2009 as Project Manager. I left in 2012 to explore the world of elite sport, but missing the buzz of our amazing events and the Limelight family, I returned in 2013 and now sit in the role of Senior Project Manager.
I love to spend time in the mountains skiing during the winter months. I am a super keen recreational runner and have completed two marathons in London and Rome. I often spend my evenings in the gym or relaxing with a spot of Pilates.
Project Manager (UK)
My Limelight Sports career kicked off in March 2015 with RBC Race for the Kids being my first project in aid of Great Ormond Street Hospital. I’m now looking forward to getting involved with many more events on the way!
I normally like to run, swim or head to a group fitness class but this year I jumped on my very first road bike and completed Ride London (just about!). I’d also love to have a go at the London Marathon or a triathlon at some point.
Account Coordinator (Australia)
Worked a few events whilst at uni studying engineering. After graduating saw it as a great opportunity to be a part of a relatively small team compared to most engineering firms, allowing me to really have an impact on my workplace rather than just be a number in an office.
Loves gridiron, playing, coaching and watching. Played for about 5 years, playing in 3 Vicbowl/championship games, and winning two. Enjoys getting on the bike and most outdoor activities.
Head of Business Development
New to the company in March 2014 following 16 years within Formula 1 and top level motorsport. Focused on commercialising our international properties and top domestic experiences.
I like a whole bunch of sports, but particularly enjoy motorsport, cycling, rugby and golf. I ran the 2009 London Marathon and raced several sportives including London-Paris, although I do less sport than I used to which is now limited to the occasional run or bike ride.
Assistant Project Manager (UK)
I work for the CRM team as a Project Coordinator and started at Limelight Sports in November 2013. The projects I work on include Swimathon, Royal Parks Foundation Half Marathon & Ultra, London Duathlon and Project V.
I am an avid all round sports fan and sportsman, with a particular interest in Southampton FC. I am particularly looking forward to seeing our young talent shine at the World Cup in Brazil. A personal highlight includes running the London Marathon in 2012.
Head of Corporate Services (UK)
I first started working for Limelight in 1998 as PR Manager, progressing into Account Management. Having briefly left I realised the grass is actually not greener on the other side and returned to the company in 2007 to take on the role of Head of Project Management. In 2011 I became Head of Corporate Services and have since completed a Post Graduate Diploma in HR and am now an Assoc member of the CIPD. My challenge for 2015/2016 is to complete my final year at the University of Wales (part time) to get my Masters in HR.
I enjoy running and have completed a number of 10ks. If I get the chance I also like to ski, having only learnt 10 years ago I’m making up for lost time!
Head of Technology
I have been with Limelight Sports for over 10 years and experienced first hand countless campaigns in this time. This experience of the live event and event campaigns coupled with my technical knowledge allows me and my team to specialise in “applied technology”; technology that is designed for participation sport enhancing the experience of the participant and their spectators.
Keen cyclist and triathlete. Soft spot for Birmingham city.
Marketing Director (UK)
Using mass participation to get brands and communities to meet around sport was a fascinating proposition when I joined in August 2013. Since then I have learned to understand the incredible power of mass participation and fallen for the passion and creativity of the Limelight Sports team
Pinning down to one sport or one sport event is impossible! Sport has always been at the heart of my life – Noah, Pirmin Zurbriggen, Clyde Drexler, Federer, Zidane… The sports I practice the most regularly are tennis, skiing, cycling and hiking.
Account Manager (Australia)
Project lead on the Wiggle Cycle Series Victorian events, Triathlon Victoria’s Yarrawonga Mulwala MultiSport Festival including the State Championship Triathlon and National Championship for the Aquathlon. Now also working on Nike Running events.
Fun run marathoner, having completed 7 marathons and more in sight! An NTC / cross-fit style gym junkie and yoga wannabe!
Joined Limelight in 1998 as Project Manager for Swimathon. Appointed CEO in November 2001 and have looked to develop the team, our client relationships and our company credentials since then. Very privileged to lead such a talented and enthusiastic team of people.
Football and Rugby League. Now running and cycling. Duathlon debut September 2014!
Events Director (UK)
I joined Limelight in 1999, initially working on mass participation multisport events for young people; I’m now the Events Director with responsibility for a team of 20+ people creating and delivering premium participation sporting experiences
I’m a keen runner and cyclist who loves parkrun and who regularly enters into participation events. I volunteer with Ealing, Southall and Middlesex AC young athletes and passionately believe in the benefits of an active world
Commercial Director (UK properties)
My Limelight Sports career kicked off with Nike's PannaKO '04 & now involves the growth, development & direction of Limelight's own properties.
Football now replaced by multi-sport (London Duathlon 2005 was my first) & iron-distance soon? Marathon highlight was NYC '08 & now just 90 secs off Good for Age
Project Manager (UK)
A recent addition to the team, with an outdoor event background, I cannot wait to get onsite for my first Limelight event. It has been an exhilarating ride so far, working on numerous events with lots of different people, and I’m looking forward to the busy summer ahead.
I normally only run for a ball, on a lacrosse pitch or a tennis court. However I have caught the Limelight running bug. I am also a big armchair fan of football, golf and F1. My holidays are often spent at the top of a big hill in Scotland (in the cold and pouring rain), but I wouldn’t have it any other way.
Limelight Sports Ltd
29-35 Rathbone Street
Tel: +44 (0) 20 72994160
Fax: +44 (0) 20 72994161
Limelight Sports Australia
86 Tope Street
Tel: +61 (0) 3 9645 9033